Indie Author’s Toolbox was written for new and experienced authors alike. It’s a guide to optimizing your book for Kindle, but – it doesn’t stop there.
Too many authors look at Kindle as the final destination for their books. They’re so caught up in optimizing their book for Amazon, running KDP Free Days, Countdown Deals, and cycling prices that they forget – Millions of people have never bought a Kindle book, let alone any kind of eBook.
It’s true – Amazon is the big kid on the block. The best estimates are they have 65% of the eBook market in the United States.
But if I understand math, that still leaves 35% of American readers who enjoy their eBooks served up in a different flavor.
Can you afford to pass those readers by?
Apple’s iStore is the second biggest eBook market in the world. Kobo is a major force in Canada, and many other countries. Barnes and Noble still holds over 15% of the eBook market.
And, before we forget - Many readers still like their books served up the old way – as paperbacks they can flip through, and fold the corners, and scribble notes all over.
There are millions of readers who would rather listen to a book than read it. If you don’t have your book listed with ACX, you’re missing out on millions of possible readers who shop on Audible, Amazon, and in the iStore.
Don’t believe me? Consider this, my first month on ACX I sold over 200 audio books. That’s with four titles available. Within the next month I expect to have 22 titles available as audio books, and close to 1,000 sales a month.
And, all it cost me was a simple Fiverr to create the cover for each audio book.
For you hardcore Amazon addicts, I’m going to share a little information that can help you, too.
Psst! Do you wanna know a secret?
There are no secrets. No tricks. No magical incantations you can invoke to sell more books on Amazon, or any other online book site for that matter.
Selling more books is all about how you manage the basics.
It’s about -
1) Writing a good book
2) Selecting a killer title
3) Creating an attention grabbing cover
4) Writing a book description that compels readers to click the buy button
5) Choosing keywords that drive searchers to your book
6) Ensuring your “look inside” sample sells your book
If you can do these six steps well your book is going to sell. Misfire on any of them, and you’re going to have problems.
But, that’s only half the battle.
You need to -
> Understand how to select books that will sell best on Amazon
> Learn how to establish your author presence on and off Amazon
> Know how to revive a dead or dying book
If you’re ready to sell more books both on and off of Amazon, buy this book and get started – TODAY!
Genre: BUSINESS & ECONOMICS / Generalnew book, just published
Thousands of new Kindle books are being released every day. If you want your books to keep selling, you need to keep them fresh and up to date.
I’m surprised at how many bestselling books never get updated. Six months or a year ago when the author first released them, they offered the latest most up to date information available, and all of the reviews reflected that. But now – the reviews say something entirely different. “It’s out of date information. I tried what the author said, and it wouldn’t work. Don’t waste your time or money.”
Let me give you an example. Just over two years ago Kindle gurus cracked the Amazon HTML code. Dozens of books were written proclaiming this one small trick could help you sell thousands of extra books. Six months ago Amazon started to send out notices they were going to enforce HTML standards, and listings that violated their policies would be taken down.
What this means is no more pictures in book descriptions. No more videos.
Ninety-five percent of these books have never been updated to reflect the new policies. Why? The authors don’t care enough about their books to keep them current.
It’s not just the little guys who don’t update their books. I recently downloaded a copy of Ninja Book Marketing Strategies by Tom Corson-Knowles. His first chapter discusses book page conversions. He talks about adding a tracking link in an image, and then explains how to use Amazon’s special HTML code. (Only problem is, authors haven’t been able to use that code for six months.)
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Spanish
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Already translated.
Translated by Natalia Steckel
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