9b
Most of the tips provided here are based on lean marketing strategies, where lack of a budget would not hinder the marketing campaign. The idea is to compensate for a lack in advertising budget by an equivalent increase in creativity and thus reach out to as many customers as you would otherwise through traditional marketing techniques.
.Take the self-tests
.Discover your 'Unfair' Advantage
.Develop your start-up business model
.Research, test and brand
.Navigate the legal jungle
.Bring together your A-team
.It's all about the Money
.Launch your start-up into commercial orbit
The book focuses on the impact of a right mentor in the early stages of a startup and how mentoring can tremendously increase the chances of success. Through multiple case studies and real life examples it will be demonstrated that a good mentor can change the direction and the fate of a startup in a very positive way.
Genre: BUSINESS & ECONOMICS / E-Commerce / Auctions & Small BusinessSo you have a great idea for a new business or want to find the right business to start that is best for you. Well, you have made a smart decision in purchasing this book. Too many people don’t take the time or effort to properly research what they are doing, and that is why so many new businesses fail. It is much smarter to plan and discover what you are getting into rather than walking into the jungle blindly.When a business is brand new, it offers a brand new product or service or offers an existing product or service in a new way. Startups have the potential to become incredibly profitable but are also very high risk because when you introduce a new idea to the market, there is no immediate way to measure its success until it launches and tests the market for itself. The founder(s) of the startup often begin running it by themselves until it is time to expand and bring on more team members to take over the show so the founders can work on the business rather than in it.
