Discover your brand and how to communicate it to readers with proven advice you can put into action today.
Are you having a hard time condensing everything your writing represents into a neat, tidy, and easily explained package? Perhaps you’re still trying to figure out what brand means when applied to a person. Or maybe you’ve already diluted your brand so much that readers have no idea what to expect when they pick up one of your books.
Discover Your Brand is here to help!
In just a few hours, you will uncover an entirely new path for your writing or add more certainty to your existing path. You will learn how your ideal readers look and think, and how to excite those readers. With this guide, you will…
This book placed as a finalist for outstanding nonfiction in the 2015 Eric Hoffer Awards.
Our Guarantee:
Tired of sifting through book marketing guides that focus more on the author’s life story than on advice you can apply to your career? Or, worse still, advice guides that are really meant for nonfiction authors and have precious little information for novelists? What about when an entire book reads as nothing more than a pitch for the author’s services or other books in his series?
We’re tired of it too. Every Novel Publicity Guide to Writing & Marketing Fiction is focused on you. Whether you’re an aspiring novelist who’s still trying to figure all this out or an established novelist doing your best to stay up-to-date with the hottest marketing tactics of the day, this book will deliver tons of action-packed advice you can put into practice today.
Genre: BUSINESS & ECONOMICS / GeneralUntil now, brand has probably seemed liked something that describes fashion lines, tech companies, or even beverages. Brands are used to describe products people might be interested in buying, and they help consumers distinguish one thing from the next, right?
That’s exactly right. And knowing this, it may feel weird to use the word “brand” to describe a person, especially yourself. Every author—in fact, every person—has a brand, whether or not she’s trying to sell her wares to the public.
When you become an author—heck, even when you begin thinking about becoming an author—your personal brand becomes more important than ever.
It gets trickier still. Your personal brand doesn’t necessarily match up perfectly with your author brand. Discovering your brand is about discovering what you offer that readers love.
Perhaps you’re a shy homebody who’s nary experienced an adventure of her own, but that doesn’t stop you from writing nail-biting thrillers that render readers breathless as they turn the page. You may write steamy romances that leave readers breathless in a different kind of way, but that doesn’t mean you’re as experienced as the characters you write about.
As an author, you offer something tangible and something intangible, but most of all you offer the unique experience of you, or at least of the persona you project.
And in many cases, your personal and author identities will fall perfectly in line. In other cases, you may find yourself emphasizing one aspect of your personality and downplaying another. For instance, children’s book authors will likely play up their whimsy but avoid using foul language, even if they have a tendency to curse like sailors when they’re not around an impressionable group of kids.
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Portuguese
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Already translated.
Translated by Gabriel Pires
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Author review: Gabriel is very earnest and works very hard to provide an amazing translation. Since we've started working together he's learned formatting, which was a nice surprise and definitely not expected! He's also always available for questions and with ideas and worked directly with the assigned proofreader to make sure this book was the best it could be. I would definitely recommend Gabriel! |
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Spanish
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Already translated.
Translated by Alma Edith Garcia
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Author review: Professional, smart, and quick! What more could you ask for in a translator? I'll be working with Alma again... and again... and again! |
